888 Holdings noted that Barsby was able to help significantly boost these brands, greatly expanding their market share.Īs a part of 888, the new hire will be responsible for overseeing the tech integration in the wake of 888’s acquisition of William Hill this year. Prior to her current occupations, Barsby worked for a variety of companies, occupying various leadership and tech-related positions.Īs noted by 888, Barsby is a “digital expert with a huge breadth of experience in digital transformation and integration.” The company lauded her experience, praising her outstanding track record of leading transformative projects for companies such as Halfords and Morrisons. She is currently a non-executive director at Cumberland Building Society and also the founder and managing partner of the management consultancy Tessiant. Barsby Joins 888 as CPTOīarsby brings in years of experience. The new appointee will serve as the operator’s new chief product and technology officer.
888 Holdings, the parent company of a variety of gambling brands, has reinforced its leadership team with the addition of Anna Barsby.
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